Importance Od Communication in Organisation

Communication and organisation are two very essential elements of business structure. Each one cannot operate without the other. Organisation is a purposeful structure within a social context that controls its own performance and pursues collective goals. An organisation is defined by the element that is a part of it, its Communication which is the exchange and flow of information and ideas from one person to another; it involves a sender transmitting an idea, information or feeling to a receiver.

However, the effective communication occurs only if the receiver understands the exact information that the sender intended to transmit. Human’s communication plays an extremely important part in every organisation. Transmission of information, ideas, opinions and plans significantly influences business development as well as its success. Unfortunately communication in most organisations is unsatisfying due to existing barriers such as diversity of cultures, languages, origin, age or gender.

A lot of contemporary people encounter difficulty in finding the most appropriate words and actions to convey thoughts and meaning . The outcome of expressing emotions and translating thoughts into words is often ineffective. It is evident that everyone is unique; we have different attitudes, values and beliefs. This fact partially explains why some confusions and misunderstandings occur in organisations between certain individuals. N. Stanton once said; “Human communication is fraught with problems and difficulties.

How often do we say or hear statements like’ I didn’t really mean that’ or ‘You still don’t see what i mean’ or ‘You do not seem to grasped the point’? Whatever we try to communicate, something often seems to get in the way and we are not understood in the way we intended”. 1 Therefore, communication is one of the most important aspects of every company. Humans cannot have a good relationship without good communication. Organisations desire to attain their goals, improve on technology, and be a competitive firm in the market.

Nevertheless, the overall development and improvement process might be tough to accomplish as the most often and predominant organisation’s problems emanate from poor communication what in result leads to unsuccessful business. According to Denver Business Journal; “Friction decreases productivity in all areas. Most managers spend at least 15-percent of their time (nine weeks per year! ) dealing with ‘personality’ squabbles that good interpersonal communication skills and supporting communications could help mediate.

The managers would not be able to train their workers, motivate them to work or inform of any changes if there is an absence of communication in organisation. Moreover, studying the communication process is also very essential because we coach, coordinate, evaluate and supervise throughout this process. It is the chain of understanding that integrates the members of an organisation from top to bottom as well as enable better collaboration. In addition, there are some barriers in communication system that prevents the message from reaching the receiver.

An effective communication barrier is one of the problems faced by many organisations. Barriers to effective communication could cause roadblocks of professional and personal life as well as could be one of the major hurdles in achieving professional goals. According to various psychologists, approximately 50% to 70% of message loses its meaning while conveying the messages from a sender to a receiver. One of the most common barriers is a cultural and language barrier. Effective communication with people of different cultures is especially challenging.

Cultures provide people with ways of thinking, ways of seeing, interpreting the world. Thus, the same words can mean different things to people from different cultures, even when they talk the “same” language. Each culture has its own rules about proper behaviour which affect verbal and nonverbal communication; whether one looks the other person in the eye or not; whether one says what one means overtly or talks around the issue; how close the people stand to each other when they are talking.

All of these and many more are rules of politeness which differ from culture to culture, N. Stanton once said; “ Before you travel and/or do business abroad you should check carefully on local customs, cultures and communication and remember that people do things differently just as people within your own culture have different attitudes and customs. ”3 Language that describes what we want to say in our terms may present barriers to others who are not familiar with our expressions, buzz-words and jargon. Language is vague in nature and its words are symbols which hardly represent only one meaning. The meanings of these symbols or words are understood by the sender and receiver in their own way which can result in misinterpretation.

In conclusion, existence of any organisation would be impossible if there was no good communication. Every business can be successful and productive only then, when its members are able to communicate and agree with each other. We cannot change the personality of others, their points of view, religion or culture but at least we should be prepared for acceptation of their differences. Barriers to effective communication will never disappear and it is up to us if we want to make the conditions of communication as satisfactory as possible so that it gets a chance of being effective.